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EXPERIENTIAL    PRODUCTION    DESIGN    STRATEGY

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Sarina Hamamgi
Senior Producer, Director
Live Experiences, Events, Partnerships

︎Riyadh, KSA

Sarina Hamamgi is a dynamic Production and Marketing with a decade of experience in Event Production, Experiential Marketing (XM), and Brand Strategy. She is known for her strategic and creative approach, delivering high-impact marketing campaigns that forge emotional connections and promote values-based commerce.

Working directly with various Fortune 500 companies, brands and international agency clients, Sarina produces experiential marketing events, brand activations, content production, and digital media while also overseeing creative strategy.

Past clients include: Art Basel, NYFW, NBA’s Toronto Raptors, MDLBEAST, PepsiCo (Ruffles, Tostitos, HAVOC, Munchies), Maple Leaf Sports & Entertainment (MLSE) October’s Very Own, Amazon Prime Video, LCBO, Food & Drink Magazine, L’Oreal, Pandora, Spotify, Consulate General of Canada, Charlotte Tilbury Beauty, McDonald's, Ronald McDonald House Charities, Haribo, General Mills, Johnsonville, Saje Wellness, COTY (Gucci, Burberry, Kylie Cosmetics), TikTok, Ink Entertainment Group, Flair Airlines, Sony, Live Nation, Adidas.

Regulated Industries Clients: Molson Coors, Veuve Cliquot, PokerStars, Reckitt (Durex, K-Y Jelly, Enfamil), Canopy (Tweed, 7ACRES, Doja, Tokyo Smoke), Auxly (Kolab Projects, Backforty), Drink CANN, and PMA Group (Herradura, Disaronno, Tia Maria).

Sarina has also been involved in sponsorships and partnerships in events such as: MDLBEAST SoundStorm, NYFW, Art Basel, Veld, OVO Fest, CEBL Championship, The Rose Picnic, Rolling Loud, and Boots & Hearts and more. Sarina has worked with clients directly in Canada, the USA, and the EMEA, and a growing client list in each territory. Portfolio and CV available upon request.

PAST CLIENTS




SARINA HAMAMGI © 2025
43.6532° N, 79.3832° W

Sarina Hamamgi © 2025
43.6532° N , 79.3832° W